Articles Comments

Online Media Maven » Marketing

Google Enhanced Campaigns

Google Enhanced Campaigns

Google has recently unveiled their new targeting format for AdWords, Enhanced Campaigns. When you log into an AdWords account you’re likely to see a message that your campaigns will be upgraded in the near future or you can upgrade them now. What is an an Enhanced Campaign? Simply put, these ‘enhanced’ campaigns are a way to enable more granular targeting and bidding within a single campaign. In the past if you wanted to set different bids for … Read entire article »

Filed under: Marketing